BRANDING / LOGO DESIGN
TYPEFACES: MFRED / GT AMERICA MONO
AUGUST 2025
The Sentinel branding is designed to reflect the firm’s foundation of discipline, precision, and unwavering reliability—rooted in its veteran-owned heritage. The visual identity integrates topographic patterns as a subtle nod to military mapping and strategic planning, while also echoing the layered complexity of construction sites. Clean lines and structured layouts reinforce professionalism and clarity. The color palette is grounded and authoritative, creating a sense of trust and stability. Altogether, the branding honors the owner’s military background while seamlessly aligning with the firm’s commitment to guiding construction projects with expertise, integrity, and meticulous attention to detail.








